Not Another Salon needs no introduction in the hair industry.

Earlier this year we worked with founder Sophia Hilton to refresh the Not Another Salon logo system, colour palette and brand patterns while keeping to the core elements of the iconic original branding.

Over the years some design elements had begun to lose consistency so we built in brand guidelines to get everything back on track.

We refined the original wordmark for better legibility on social media and smaller screens and reworked a more vibrant colour palette.